Open briefs

THG Ingenuity

We're looking for UK-based UGC creators (all genders) for an upcoming paid social campaign with ASDA Online Doctor. The campaign focuses on ASDA's online weight management support service, and we're looking for creators who can produce natural, relatable and engaging social-first content. Who we're looking for: UK-based creators aged 25+ All genders and a range of ages/life stages Confident speaking naturally on camera Comfortable creating content around weight management and wellbeing Able to follow a supplied script and filming brief Must meet the campaign's eligibility criteria for the weight management service (details provided during the application process) Deliverables per creator: 1 x long-form video concept with 3 talking-to-camera hooks and 3 separate voiceover variations 1 x set of supporting lifestyle/B-roll footage 1 x short-form social-first video Raw footage and VO files supplied; no editing required Usage: 4 weeks cumulative paid social usage and perpetual organic social usage across ASDA-owned social channels. This is a UGC/presenter opportunity only. Creators will work from approved scripts and will not be required to post on their own channels, use the service or take any medication. Please only apply if you're comfortable with the campaign category and happy to review the full casting requirements before being considered.

THG Ingenuity

We’re currently casting a UK-based male UGC creator / dad for an upcoming paid social campaign with ASDA Pharmacy. The campaign is focused on ASDA Online Doctor’s weight management support service, and we’re looking for someone who can create natural, relatable and confident social-first content from home. Creator profile: - Male - Dad / has children - UK based - Comfortable speaking naturally to camera - Must meet the eligibility criteria for the weight management service – further information can be provided before confirming participation - Comfortable being associated with a weight management campaign This is a UGC/presenter role. You will be provided with approved scripts and filming guidance and will not be required to use any medication or the service yourself. Deliverables: - 1 x long-form video concept - 3 x T2C hook variations - 3 x separate VO variations - Supporting B-roll to be used across the edits - 1 x short-form social-first video - Raw footage supplied to THG Studios - No editing required - No posting to your own social channels Usage: 4 weeks cumulative paid social usage + perpetual organic social usage across ASDA-owned social channels.