Simona V.

Hi, I'm Simona

I'm a UK-based UGC creator from Italy, making warm, relatable content across beauty, wellness and lifestyle brands.

I create content that shows products in real-life contexts: from skincare and self-care rituals to wellness routines and the little things that make everyday life easier, or as experiences people genuinely want to integrate into their lives.

With a background in e-commerce and conversion optimisation, I combine natural storytelling with a commercial mindset, creating UGC that doesn't just look good, but helps people understand the value of a product and want to try it.